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This paper aims to examine the influence of entrepreneurial orientation on strategic alliance decisions between rural banks and financial technology with a case study on People's Credit Banks and Sharia People's Financing Banks in the Malang Financial Services Authority area. This research is quantitative research with data collection methods using questionnaire instruments as a tool to collect data. The study used saturated sampling or census techniques. The sample is a strategic decision maker in BPR and BPRS in the Malang Financial Services Authority (OJK Malang) area which includes Malang City, Malang Regency, Batu City, Pasuruan City, Pasuruan Regency, Probolinggo City and Probolinggo Regency. The results showed that Innovativeness, Proactiveness, and Risk-Taking had a significant and positive effect on strategic alliance decisions between rural banks - fintech companies. That is, the high or low level of Innovativeness, Proactiveness, and Risk-Taking affect the strength or not decisions of BPR's strategic alliance with Fintech.

This study aims to understand how Knowledge Brokers can drive digital transformation in SMEs through the process of sharing and disseminating knowledge, thereby increasing digital literacy in their business processes. This study used a multiple case study design with qualitative analysis to examine the data obtained from interviews, observation, and field visits to achieve the objective. The findings highlight that Santara acts as a Knowledge Broker and as a source of knowledge that gives rise to a digital transformation process that can increase digital literacy for SMEs. Research on knowledge sharing and digital transformation has focused on SMEs. The qualitative case study method allows us to carry out an in-depth analysis of a case but it has limited generalizability. To overcome this limitation, further research is expected to use a survey covering various industries to test the theoretical proposals that have been generated from this study, so that they can be generalized.