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This study investigates the impact of knowledge management on innovation in Tunisia's banking sector through a survey of salaried executives. The results indicate a strong positive relationship, emphasizing that key components—knowledge acquisition, application, and sharing—drive both administrative and technical innovation. Effective knowledge management allows organizations to adapt to market trends and enhance business processes. Knowledge sharing fosters an innovative environment for idea creation. Therefore, organizations, especially banks aiming to boost innovation, should prioritize sustainable knowledge management to gain a competitive edge and become more agile in a fluctuating economy.

This study examines how using information and communication technologies (ICT) affects the performance of Tunisian SMEs in human resources management (HRM). The findings indicate that numerous Tunisian small and medium-sized enterprises struggle to integrate ICT tools into human resource management due to inadequate foundational knowledge about these technologies and a limited understanding?of their functionality. Consequently, they may underperform. As argued by Müller and Voigt (2021), proper utilization of ICT can be achieved through the appropriate?adoption of tools and the continuous development of digital skills within human capital. Jones and Kim (2020) also highlight the significance of this finding, suggesting that investment in tools (e.g., the intranet) not only enhances internal communication but also forges connections between mobile employees, those working from home, and office-based employees.