JOURNAL ARTICLERediyono
International Journal of Finance & Banking Studies · 2023
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This research aims to see to how far extent the user interface and user experience an impact on consumer have purchasing decisions through E-Impulse Buying. The correspondents of this study were IKIP PGRI Samarinda students who were active in online purchases through the Shopee application with a usage time of 0-6 years and between 18-24 years of age. The total sample is 131 respondents using purposive sampling method. Research data comes from questionnaires distributed using Google Forms or Manually. The data analysis technique uses path analysis through the SPSS 22 program. The results found show that the user interface and user experience have an impact on purchasing decisions directly, the user interface has an impact on purchasing decisions through E-Impulse Buying, and User Experience has no Impact on decisions purchase through E-Impulse Buying.
DOI 10.20525/ijfbs.v12i3.28900 Crossref citations0 OpenAlex citations
JOURNAL ARTICLERediyono Rediyono
International Journal of Finance & Banking Studies · 2022
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Almost 2 years, the world has been facing the COVID-19 attack, there is no exception including Indonesia, which incidentally is a developing country. During the pandemic, various industries in all sectors experienced a decline in sales so that they need an injection of funds from investment where with the presence of investors, industry movements, include of small, medium, and large industries could increase and have an influence on national economic growth and development. As a country that has many islands, of course investment as a very important economic sector. Many factors influence developments in an area, some of which are inflation, interest rates, and the economy of each region. To see the development of investment in Indonesia during the COVID-19 pandemic (2020-2021Q3), this study uses panel data to be more specific and detail. The result of the research is that interest rates affect investment developments, while inflation and economic growth have no effect on investment developments in Indonesia.
DOI 10.20525/ijfbs.v11i2.16371 Crossref citations1 OpenAlex citations