Explore the evidence.
Understand the reach.

Social media and social media tools have improved rapidly and started to influence society especially in recent years. This influence has forced businesses to revolutionize their communication with the external environment. The fact that Web 2.0 has an influence on consumer behavior, and that it makes the consumers stronger; requires faster, more flexible and more sensitive communication processes in businesses. Especially during a time of crisis, a business’ communication with the external environment is quite critical. For this reason, the way how the crisis communication is managed through social media is vital for businesses. In this article, the perceptions of how to manage businesses during a time of crisis so that they make minimum loss, is shared.

Positive organizational scholarship has gained attention in recent years which emphasizes investing in employee strengths. Review of relevant literature gave some insights on the relationship between organizational climate, inter-individual relationships and thriving at work. This study examines the impact of organizational trust on thriving at work quantitatively. Data was obtained from sample of academicians all over Turkey (n=422) participated to cross-sectional survey study stating their trust to management, supervisor, colleagues and their thriving at work. The structural equation modelling results showed a strong positive relationship between organizational trust and thriving at work (?=.74). Also, it was the first time thriving at work scale has been assessed in Turkey. The validity and reliability scores indicate its usability in Turkish literature.

The aim of this research is to understand the factors behind smartphone purchase decisions of consumers. Nowadays companies make use of various strategies in order to attract new customers, retain existing customers and differentiate their products from those of their competitors. Perhaps, the most important and effective strategy to influence consumer behavior in the product selection is emphasizing the “brand name” of the products. Our aim in this paper is to investigate how smartphone brands can influence consumers’ buying decisions. Brand equity is a set of brand assets and liabilities linked to a brand name and symbol, which add to or subtract from the value provided by a product or service. It enhances the customer’s ability to interpret and process information, improves confidence in the purchase decision and affects the quality of the user experience. Using this construct widely discussed in the literature, we use and build our hypothesis based on Aaker model about the brand equity, including perceived quality, brand awareness, brand association and brand loyalty. The study involved a questionnaire administered to 171 smartphone consumers between December 2015 and March 2016. The consumers were chosen by convenience sampling among the students from a prestigious university in the Istanbul district of Turkey. Our findings indicate that a majority of the smartphone buyers’ decisions are mainly influenced by brand loyalty and brand awareness. Perceived quality and brand association do not seem to influence purchase decisions for the sample of this study.

Bu çal??man?n amac?, Türkiye’de hayat d??? sigortac?l?k sektöründe aktif karl?l??? ile firmaya özgü faktörler aras?ndaki ili?kiyi tespit ederek aktif kârl?l???n?n etkinlikten mi yoksa yo?unla?madan m? kaynakland???n? belirlemektir. Bu amaçla, Türk sigorta sektöründe faaliyet gösteren 36 hayat d??? sigorta ?irketi aras?nda 2015 y?l? verilerine göre pazar?n toplam %83.38’ini olu?turan 15 sigorta ?irketinin 2010-2015 dönemine ait mali verileri ile performans ili?kisine yönelik Period SUR panel veri analizi yap?lm??t?r. Analiz sonuçlar?na göre, aktif büyüklü?ü, likidite ve pazar pay? de?i?kenleri ile aktif karl?l??? aras?nda pozitif ve istatistiki olarak anlaml? bir ili?ki tespit edilmi?ken kald?raç, hasar/prim oran? ve firma ya?? de?i?kenleri aras?nda ise negatif ve istatistiki olarak anlaml? bir ili?ki tespit edilmi?tir.  Analiz dönemi boyunca Herfindahl–Hirschman Endeksi de?erleri 1.500’ün alt?nda oldu?u için Türkiye’de hayat d??? sigortac?l?k sektörünün yo?un olmayan bir piyasa görünümünde oldu?u tespit edilmi?tir. Bu nedenle, hayat d??? sigortac?l?k sektöründe aktif kârl?l??? yo?unla?madan daha ziyade faaliyetlerdeki etkinlikten kaynaklanmaktad?r.

In this study, we aimed to explain the influencing factors of interest rate risk in Turkish banking sector. Within this scope, 20 deposit banks in Turkey were evaluated. Furthermore, annual data for the periods between 2006 and 2015 was analyzed by using panel logit method. According to the results of this analysis, it was identified that 2 explanatory variables affect interest rate risk of Turkish banks. First of all, it was determined that banks, which have higher amount of deposits, are exposed to higher amount of interest rate risk. In addition to this situation, it was also defined that there is a negative relationship between the amount of capital and interest rate risk. As a result of this issue, it was recommended that Turkish banks should increase capital amount in order to manage interest rate risk more effectively.

<p>Considering the impacts of the conflict on the economic parameters in terms of macroeconomics, the following factors might affect the profitability of the company: foreign capital outflows, decrease in exports, increase in the interest rates, disruption of the investment climate, increase in the exchange rates, increase in the costs of import entry etc. Due to the expectable decrease in profit shares as to the investors, the contraction in the risk appetite will cause volatility in the prices of equity securities markets based on the impacts of the conflict, and the equity securities will depreciate. In this study, the main contributions on conflict risk and related econometric models have been discussed.</p>

<p>The World Bank is the most important financier for international investment. The bank opens credits mostly for investment projects in developing countries. Turkey has received various investment credits since its membership to the World Bank on March 11, 1947. The credits were used for economic and social domains. Turkey has also been granted credits from the European Investment Bank (EIB). The credits received are composed of micro credits that belong to small and medium enterprises (SMEs). A regional development bank, Islamic Development Bank, has also received credits through Eximbank and Industrial Development Bank of Turkey (TSKB) to finance Turkish SMEs. This paper deals with Turkish investment strategies in the framework of basic principles of investment – development banks.</p>

<p>Banks, one of the most significant economic means of the nations and international organizations, have occasionally become one of the institutions mostly affected by the financial crisis in the world. Especially in the economies of the developed countries, one of the most important aspects of the financial sector is measured by the size of the financial resources and assets of the banks. The size and place of the investment banks depends on the investment and existing credit reserves appropriated by its members. From this perspective, scrutinizing the Investment and Developments Banks, which is one of the economic growth criteria, is of high importance. To this end, in addition to the operation of the Investment and Development Banks, financial products of these banks in Turkey are also analyzed in this study.</p>

Bu çal??man?n amac?, Türkiye’de hayat d??? sigortac?l?k sektöründe aktif karl?l??? ile firmaya özgü faktörler aras?ndaki ili?kiyi tespit ederek aktif kârl?l???n?n etkinlikten mi yoksa yo?unla?madan m? kaynakland???n? belirlemektir. Bu amaçla, Türk sigorta sektöründe faaliyet gösteren 36 hayat d??? sigorta ?irketi aras?nda 2015 y?l? verilerine göre pazar?n toplam %83.38’ini olu?turan 15 sigorta ?irketinin 2010-2015 dönemine ait mali verileri ile performans ili?kisine yönelik Period SUR panel veri analizi yap?lm??t?r. Analiz sonuçlar?na göre, aktif büyüklü?ü, likidite ve pazar pay? de?i?kenleri ile aktif karl?l??? aras?nda pozitif ve istatistiki olarak anlaml? bir ili?ki tespit edilmi?ken kald?raç, hasar/prim oran? ve firma ya?? de?i?kenleri aras?nda ise negatif ve istatistiki olarak anlaml? bir ili?ki tespit edilmi?tir.  Analiz dönemi boyunca Herfindahl–Hirschman Endeksi de?erleri 1.500’ün alt?nda oldu?u için Türkiye’de hayat d??? sigortac?l?k sektörünün yo?un olmayan bir piyasa görünümünde oldu?u tespit edilmi?tir. Bu nedenle, hayat d??? sigortac?l?k sektöründe aktif kârl?l??? yo?unla?madan daha ziyade faaliyetlerdeki etkinlikten kaynaklanmaktad?r.

Nowadays, one of the leading factors used in the evaluation of a country’s economic development is energy consumption. Because of economic growth, demand for energy is also increasing. In this study, the emerging European countries’ (the Czech Republic, Poland, Romania, Turkey) and the CIS countries’ (Kazakhstan, Russia, Ukraine, Uzbekistan)  electricity consumption has been forecasted for five years period (2015-2019). In the study, GM(1,1) Rolling Model, which is developed in the framework of Grey System Theory is used as a mathematical model for real-time forecasting. The results of the study show that there will not be a significant change in electricity demand in this two area during the 2015-2109 period.