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Bromo Tengger Semeru with four districts in East Java, National Park (Taman Nasional Bromo Tengger Semeru) has incredibly great potential. This region not only showcases the magnificence and majesty of God's creations, Mount Semeru and Mount Bromo, but it also shows how well the Tengger Tribe Community gets along with one another. Due to the growth of the local tourism sector, the Tengger community has long been renowned for its great diversity and for continuously maintaining its traditions in the face of intense outside cultural pressures. The Tengger Community continues to uphold and perform a number of cultural practices and ceremonies, including the Yadnya Kasada Ceremony, Hari Raya Karo, Entas-Entas, Ojung, Unan-unan Ceremony, Mubeng Pujang Ceremony, Sesayut Ceremony, and Praswala Gara Ceremony. In the hopes of finding safety and tranquility in life, the Tengger people place great importance on the presence of rituals and customs, which at the very least aim to honor their ancestors. This paper is the outcome of a qualitative study employing observational data gathering methods, focus groups, and in-depth interviews. The one-month research project, completed in November 2023, painted a picture of how the Tengger community is integrating the development of customs, culture, and ecological management skills in order to foster innovation and harmony for the village government in Sapikerep Village, Probolinggo Regency, and Tosari Village, Pasuruan Regency, Bromo TNBTS Area.

Since the implementation of UU no. 6 of 2014, the village has considerable authority to develop its territory according to its potential. To optimize development in the village, community participation and all stakeholders in the village are needed, one of which is the younger generation. The young generation is an important instrument in the development process at various levels, with a fairly large number, and is supported by intellectual qualities that are creative, innovative, and adaptive to change to become capital for development in the village. This paper provides an overview of the new format of the youth movement as a step to optimize the role of the young generation in village development through community-based Penta helix collaboration. The method used is descriptive qualitative. The research was conducted at the Ruang Inovasi Jombang community which was considered successful in implementing the Penta Helix concept between the community, government, private sector, academia, and the media in developing and increasing the competitiveness of the village potential-based SME creative industry, so as to reduce poverty and unemployment in productive age in rural areas.