Explore publications.

The 21st century has witnessed a rapid surge in industrial pollution, accompanied by the depletion of natural resources, prompting a collective call to action. As a result, the greening of corporations and ecological sustainability has emerged as a matter of paramount importance for decision-makers worldwide. This study, thereby, aims to examine the implementation of environmentally responsible (Green) human resource management practices in the health sector and their influence on organizational sustainability performance. Methodologically, a descriptive approach was employed, utilizing a questionnaire survey to collect data from 250 healthcare employees within Pakistan's healthcare sector. The study's statistical outcomes indicate that green hiring positively influences economic performance but not social and environmental performance. However, green training, involvement, performance management, and compensation are all positively related to organizational sustainability performance, encompassing social, economic, and environmental aspects in Pakistan’s healthcare sector. By summing up, this study concludes the significance of customizing green HR practices for enhancing sustainability performance in the healthcare sector. It underscores the crucial role played by green human resource management practices and their impact on organizational sustainability performance in a developing country context, specifically in Pakistan.

While employee agility has recently gained increased attention, there is a notable lack of research on its antecedents. This study investigates the impact of humble leadership on employee agility within the context of Egypt's hospitality industry. Utilizing survey data collected from 320 frontline employees within Egypt's travel agencies, the findings reveal a positive and significant impact of humble leadership on employee agility. Notably, the study identifies employees' self-efficacy as a partial mediator in this relationship, shedding light on the underlying mechanisms through which humble leadership shapes employee agility. These insights enrich the existing body of knowledge by providing a nuanced perspective on the influence of humble leadership on employee agility and offer practical implications for leaders and organizations seeking to enhance workforce agility in the dynamic setting of the hospitality industry.

The specific goal of this study is to find out how retail investors consider company ESG issues while making investment decisions, with their moral awareness (MA) serving as a moderator. The framework's foundations are the norm activation model (NAM) and the theory of planned behavior (TPB). The report is based on a questionnaire survey that was completed by 599 retail investors in Dhaka and Chattagram, Bangladesh. To examine the data and verify the theories, the PLS path modeling approach is employed. Six hypotheses are investigated using structural equation modeling; five are found to be significant and one to be non-significant. All of the hypotheses are positive. The findings of the research demonstrate that when making investment decisions, investors take a company's social, environmental, and governance issues into account. The moral awareness of investors seems to influence their investment decisions as well. By presenting empirical data on the relationship between business ESG issues and investment decisions with moderating impacts on investors' moral awareness, the paper advances the field of behavioral finance research. It implies that corporate advertising tactics may support global reporting requirements, draw impact investors, and promote moral and environmental education. To safeguard ESG concerns and promote sustainable growth of the capital market and economy, governments should enact laws, rules, and directives.

This study aims to evaluate the impact of human resource management practices (HRMPs) on employee attitudes and behavior (EAB). The population of this study was all employees of cement manufacturing firms (CMC) in the southern region of Bangladesh. Data was gathered using structured questionnaires following convenient sampling technique. The data was analyzed using SPSS-23 statistical package program. A robust and significant linear association between HRMPs and EAB was found. Further, HRM practices, including compensation & rewards (CR) and motivation (MV) were discovered to be dominant predictors of EAB. According to the study, variations in EAB of 77.10% were caused by independent predictors such as recruitment and selection (RS), training and development (TD), performance appraisals (PA), compensation and rewards (CR), motivation (MV), and maintenance (MT) in CMC in the southern part of Bangladesh. Nevertheless, it is apparent from the study's findings that manufacturing organizations that have implemented progressive HRM practices in a systematic and integrated manner are having an enormous influence on EAB. This study only focused on one industry and one type of organizational structure. According to the study, findings should not be extensively generalized. Future research should incorporate other aspects, such as organizational learning and organizational capacity, to construct a new model of HRM practices.

This study investigates the relationship between teaching style and learning effectiveness and further examines the mediating effect of learning motivation in the relationship between teaching style and learning effectiveness. This study adopted the undergraduate students of University A in China as the research sample and conducted a quantitative survey to test the hypothetical relationship between these variables. The results showed that (i) the teacher-centered teaching style significantly negatively affected professional knowledge. (ii) the student-centered and the eclectic-centered teaching styles significantly positively affected professional knowledge and comprehensive ability, respectively. In addition, the hierarchical regression technique was used to examine the mediating effect of learning motivation. The findings revealed that (iii) intrinsic learning motivation had a partial mediating effect on the relationship between teaching style (student-centered and eclectic-centered teaching style) and learning effectiveness (professional knowledge and comprehensive ability). (iv) extrinsic motivation partially mediates the relationship between student-centered teaching style and learning effectiveness (professional knowledge and comprehensive ability).

This paper explores the relationship between content marketing and consumer brand loyalty to the ‘New-China-Chic’ brand. It constructs a structural equation model, Through questionnaires distributed to the fan groups of various brands and offline stores, results show that the four different dimensions of content marketing strategy, namely the culture, entertainment, emotion and interaction, are the main factors affecting consumers' loyalty to the ‘New-China-Chic’ brand. Among them, emotional content and cultural content??= 0.304??= 0.209) have a strong impact on brand loyalty. Brand identity also plays a strong intermediary role in the relationship between the four different dimensions of content marketing and brand loyalty. Moreover, the data shows that consumer ethnocentrism has a significant regulatory effect on brand identity and brand loyalty in cultural content and emotional content, while interactive content and entertainment content have a weak impact.

China as a hot luxury market has witnessed high growth in luxury sales despite the COVID-19. In recent years, many luxury companies have further improved their brand value and influence via co-branding strategies, however, their brand cooperation received mixed evaluations. Drawing on the conceptual blending theory and self-concept consistency theory, this paper constructs and verifies the structural equation model of consumer evaluation of luxury co-branding from the perspectives of the brands and the consumers. The study reveals that luxury co-branding fit, advertising types and the consumers’ life-role transition have a positive impact on consumer evaluation. Both the type of advertising and consumers’ life-role transition have a moderating effect on consumer evaluation. Specifically, (i) In luxury co-branding, the co-branded products paired with a high fit between the values of the cooperative brands are more likely to receive high consumer evaluation; (ii) The publicity of the brand image of the co-branded products has a stronger moderating effect on the perceived quality, appeal and purchase intention of luxury users than the publicity of the features of the co-branded products; (iii) For luxury brands with a high degree of joint fit, consumers who have not experienced life-role transformation have a stronger regulatory effect on consumers' perceived quality, attractiveness and purchase intention than consumers who have experienced life-role transformation.

Ready-made garments (RMG) are one of the most critical sectors in the economy of the South Asian region in terms of the labor force employed and export earnings. This research study aims to determine the Corporate Social Responsibility Stakeholders dimension and its influence on textile firms Performance. The study used organizational legitimacy as mediating variable between the CSR stakeholders and firms’ performances. The research study was used in the quantitative analysis approach to determine the cause and effect of the relationship between CSR and Textile firm’s financial and non-financial performance. Though the study collected primary data & secondary data from 250 respondents using survey questionnaires, the researcher obtained secondary data by analyzing the audited annual and sustainability reports of various RMG companies. We have collected data by conducting a focus group interview forming a team of employers, top-level managers, and CSR officers. We asked them all the questions, filled it, tapped it, reserved it for the interpretations. We have surveyed 67 industries, but it enabled us to collect the data from the 50 sectors—the data collected from 2016 April to 2018 December. Our study has some limitations in that the sample size is small compared to the other research. SPSS-23 & MS-Excel were used to analyze the collected data. CSR practices benefitted RMG companies in terms of long-term sustainable development by increasing the firm’s financial and non-financial performance of the RMG sector.

Nowadays, the non-farm sector gives more attention and high expectations in reducing poverty in sub-Saharan African. Because participation of farm households in the none-farm sector out of their farm activities will play a great role to reduce poverty. Cross-sectional data were used to collect data in 2020 from farm household heads of 371 respondents with the mixed methodology to investigate the effect of demographic factors in none/off-farm economic activities on gender perspective in Ethiopia. In this study, we employ a Logistic regression model to explore the probabilities of household heads' participation in none/off-farm economic activities out of their farm. The result indicated, age and education level have a positive effect and statistically significant effect on increasing non-farm activities with the coefficients of 3.406, 1.956 respectively, confirmed that these variables should take into account in policy development to increase their impact on livelihood diversification. And Gender has a negatively significant on livelihood diversification. FHH is more participants in non-farm economic activities than MHH. Credit access does not contribute to increasing livelihood diversification instead; it contributes to agricultural specialization, not diversification. Surprisingly, family size has insignificant results in non-farm economic activities The outcome indicated it has its implications for the Ethiopian policy and strategy. The government should give more attention to the progressive aspects of non-farm economic activities to eradicate poverty. Whereas, decreasing its negative impact on poorer households by controlling obstacles of non-farm activities.

This study assesses the effect of green human resource management (GHRM) practices (overall) on the organization’s environmental performance (OEP) and to identify how the organizations can improve their EP by using GHRM practices through Green Employee Empowerment (GEE). The study was based on a questionnaire survey of 340 responses from the manufacturing sectors; the key respondents were one from each industry limited to top management, HR manager, quality manager, or employee of manufacturing firms. The questionnaires were tested for reliability and validity. To evaluate the hypothesis, data was examined using the PLS path modeling technique. The empirical findings show that the GHRM practices (overall) have a significant effect on OEP, and GEE mediates their relation. This research has theoretically contributed to the green HRM/HRM literature by establishing a link between GHRM practices and their EP outcomes in manufacturing companies. This study adds to the body of knowledge by looking at the indirect impacts of GHRM practices on OEP via GEE. The findings suggested that GHRM practices might lead employees to green empowerment in order to improve environmental performance.

In this study, we review the literature to find how the financial development of a country attracts foreign direct investments for a sustainable real sector development of the country. The area is least focused on literature. Thus we don’t limit our search and review to any time or database or journal category. We find the theoretical logic and empirical evidence so far available in the literature. Our review finds that the development of the financial sector of a country is one of the most important attractors of FDIs. Theoretically, financial sector development works as a symbol of trust and goodness to the new potential investors and a good resource allocation channel for the existing investors. However, very few researchers find that FDIs are more prone to countries with a low developed financial system which may happen due to the presence of risk-taker foreign investors and risk-averse domestic entrepreneurs.

The Covid-19 pandemic restricted the people around the world's boundaries. Therefore, online learning's importance increased in the current era, an essential topic for current research. Students are actively using Massive Open Online Courses (MOOCs) while restricted at their homes during the Covid-19 pandemic. This research investigates the Unified Theory of Acceptance and Use of Technology model (UTAUT) and quality factors to predict the users perceived satisfaction and reuse intentions toward MOOCs in the Covid-19 pandemic. We collected data from three public universities in Wuhan, China and 298 users who were actively using MOOCs participated in this research. The proposed hypotheses were tested by using PLS-SEM. The findings revealed that effort expectancy and social influence directly impacted users' reuse intentions while performance expectancy and perceived course quality positively impacted users' reuse intentions through perceived satisfaction toward MOOCs. This research found the critical role of perceived satisfaction in the current pandemic era. Finally, this research provides important theoretical implications for the researchers and practical implications for the developers, technologists, and policymakers for developing effective systems and strategies in online environments. In addition, this study revealed some limitations and future research guidelines for the researchers.

This article aims to test and provide empirical evidence of the moderated mediating role that plays moral identity in explaining auditor’s ethical decision making based on Jones' model of moral intensity. Therefore, this research proposes a moderated mediation model where moral identity accessibility mediates the relationship between perceived moral intensity and auditors’ moral judgment. Moreover, Moral identity centrality is tested as a moderator variable for this socio-cognitive model. This study used random sampling methods for external senior auditors operating in audit firms in Morocco. Data obtained by 125 respondents and processed with SmartPLS. The results show that the impact of an auditor’s perceived moral intensity on his moral judgment is fully mediated by moral identity accessibility and moderated by moral identity centrality. Auditor’s moral intensity perception seems to trigger the access to moral identity which in turn affects positively the moral judgment based on how central is moral identity to the individual.

This study aims to develop and test a holistic model that depicts and examines the relationships among job autonomy, its drivers, as well as autonomous motivation and influence employee engagement. This research is among the first works to deal with such a complex framework that considers the interrelationships among numerous constructs and their effects on employee engagement. A questionnaire was designed to measure the influence of Job autonomy and its drivers on employee engagement while taking into consideration the impact of turbulent times and organizational commitment on these relationships. Data collected from a sample of 317 respondents working in Ethiopian commercial banks were used to test the proposed relationships. The relationships were analyzed using partial least squares structural equation modeling (PLS-SEM) using the Smart PLS 3 software and SPSS version 26. PLS is a well-established technique for estimating path coefficients in structural models and has been widely used in a number of research studies.  The proposed model proved to be fit. The findings of this study suggest that creating job autonomy and assuring autonomous motivation, may help companies gain employee engagement and enhance their performance. The adoption and implementation of such activities are driven by method, criteria, and scheduling autonomy. The successful implementation of these practices requires considering the level of turbulent environment and organizational tenure. The hypotheses were supported, and implications were discussed

This study examined the relationship between the level of logistics service quality, relationship quality, and repurchase intention in the e-retail sector of Pakistan. Logistics service quality LSQ was integrated into the step-by-step purchasing process including pre-purchase, purchase, and post-purchase factors. This research is unique from existing research work as it validated a holistic model by examining the role of customer’s perception of LSQ in strengthening their RQ and subsequent purchase intentions in the e-retail logistics sector of Pakistan and draw important suggestions to enhance the competitiveness of logistics services of domestic e-retail logistic firms. A survey strategy using self-administered questionnaires was employed from customers of departmental stores, large discount stores, shopping malls & retail outlets. A total of n=241 based on a cluster of conventional retail consumers across Pakistan was drawn. The study results provide a quality framework for the management of logistics service providers working in Pakistan's e-retail industry to evaluate the strengths and limitations of their service provision and then identify areas where improvements might be needed.

In this paper, we investigate the definition of Fintech and measure the extent of the impact of Fintech variables on the Cybersecurity as the dependent variable. The hypotheses developed by the authors which are based on research through the statistical results of the research variables and as all correlation coefficients were a positive relationship and at the level of significance 0.01 which made the authors accept the correlation hypotheses, and for the results of the influence factor between the research variables it also had a positive effect when the level of 0.05 for all sections of the independent variable, as we have also noticed that the influence of the independent variable of financial technology when linked to all of its sections with Cybersecurity. We find the influence of the influence coefficient significantly increased to 0.908, which explains that there is a complementarity between the sections of the independent variable.

Among the various online services provided by the government, e-tax system is one of the commonly used e-government platforms, which offers significant benefits to government and citizens by reducing costs, eliminate human errors, and reduce the turnaround time for processing income tax returns. Despite these plausible benefits, some reservations have been articulated regarding the continuance usage intention of e-tax system. Thus, we investigate the most critical factors of e-tax continuance usage in this paper. We developed an integrated theoretical model based on the technology continuance theory (TCT) extended with social influence and perceived risk. The proposed conceptual model was empirically validated with data collected from a sample of 345 e-tax service users in Bangladesh. Partial least squares structural equation modeling (PLS-SEM) was employed to analyze the collected data. The study findings suggest that user satisfaction, perceived usefulness, and attitude have a direct impact on continuance usage intention where confirmation, ease of use and social influence have indirect influence on continuance usage intention of e-tax system. This paper discusses some contributions to theory and practice based on our findings

In recent years, feeling lonely in the workplace has become a serious issue that has gained growing concern due to its complex outcomes. Limited research is available on workplace loneliness and empirical research on workplace loneliness is still in infancy. The purpose of this quantitative research study is to determine whether a positive relationship exists between workplace loneliness and employee creativity in the tourism industry of Maldives. I propose a moderated mediation model in which workplace loneliness foster employee creativity via personal identity and knowledge hiding hinders it, and this effect is moderated by team identification. Role transition and social identity theory are used as an explanatory framework for workplace loneliness and employee creativity. Results from a study of 204 individuals show that workplace loneliness is positively and significantly related to employee creativity. Further analysis identified that personal identity is positively and significantly related to the relationship between workplace loneliness and employee creativity. The discussion concludes that a subjective and personal experience; workplace loneliness can foster employee creativity. These results contribute to the literature on creativity and workplace loneliness by clarifying how and what influences of workplace loneliness are related to employee creativity. Recommendation for further research are give

In the current era, digital technology cannot be overlooked in higher education and other economic factors. Digital technology introduces scopes that expedite blended, e-learning, and online in higher education; suggests a multiple of ways to communicate, learn, correspond, cooperate, and collaborate. Also, digital technology has been more and more widely used in higher education for the continuous development of the economy. This study replicates on the growing importance of digital technology on higher education in Bangladesh over the period 1988-2018. Besides, the study exploits the Johansen cointegration and vector error correction model (VECM) for investigating the positive relationship between digital technology and higher education. The Johansen's cointegration outcomes ascertain that digital technology, higher education, and gross domestic product are cointegrated in the long-run. Furthermore, the VECM outcomes suggest that digital technology can stimulate higher education in both the long run and short run, where learners, educators, and nations are consistently gainer of this country. The study also highlights that higher education consistently contributes to gross domestic product. This research would do twisting up higher education in the kind of digital technology that effectively contributes to educational institutions and countries to remain long-term response. Bangladesh must be beneficial by growing technological development in higher education. For the rapid changes in higher education, the research is advocated that the successful execution of digital technology needs to concentrate on interconnecting structures for transformation: the educator, the educational institutions, and the policymakers. Consequently, public policies would make educational changes in practicing the digital technology of Bangladesh

Drawing on self-fulfilling prophecy theory and status boundary conditions, the aim of this research is to test if promotion focus motivation mediates the employees' self-performance expectations towards breakthrough creativity. Besides, this paper also examines whether status stability significantly moderates the relationship between self-performance expectations and promotion focus motivation. The author conducted a longitudinal study and surveyed 380 staff in China with 102 immediate supervisors. In the first phase of data collection, including self-reported measures of team members' self-performance expectation and promotion focus motivation and status stability in the group. In the second phase of time, supervisors rated their team members' breakthrough creativity. Confirmatory factor analysis is conducted to test the reliability and validity of data. Also, hierarchical linear modeling is used to test the hypothesis. The bootstrapping process was adopted to calculate the indirect effect. The results were in line with the expected conceptual framework, Self-performance expectations and promotion focus motivation are found positive to predict breakthrough creativity. Besides, having more stability in status makes the employee more promotion focus, which brings breakthrough creativity from the cognitive level.  Supervisors should organize sensitivity training to make them realize what is anticipated from them. Also, a simple nurturing will mobilize the existing cognitive pressure to achieve breakthrough creativity while investing in lower organizational resources. Finally, this model will deliver new insight into employees' motives towards breakthrough creativity, considering the influence of boundary condition and self-performance expectations in the organization.